“I began to realise how important it was to be an enthusiast in life. He taught me that if you are interested in something, no matter what it is, go at it at full speed ahead. Embrace it with both arms, hug it, love it and above all become passionate about it. Lukewarm is no good. Hot is no good either. White hot and passionate is the only thing to be.” – Roald Dahl
I learnt a lot from these talks and I was really grateful to those people and companies who gave us their time and pearls of wisdom. Throughout them I was busy trying to take down all the information they spoke about, but here I’ll write about the things that stood out to me the most (which in itself was a hard task to do, since I feel like everything did).
Our group, Dialogue: Team 3, renamed to Dirty Shirts, have decided to design and sell shirts for the Sunday Up Market in Spitalfields this year.
The idea for the logo came from the name, a splatter which indicates and emphasies “dirty”. The colour scheme is to match the colour of our t-shirts, which will be white with black paint. We wanted the name and logo to be simplistic and recognisable.
Nik Hill grew up around graffiti, heavily influenced by the Bristolian streets and culture. One day his mum realised that he paid more attention to the adverts than the actual programmes, and from there he found his love of motion graphics, where he decided to study it at London Met.
Here he went from graffiti to motion graphics.
He’s worked on several big projects, such as Guardians of the Galaxy and Avengers, which is pretty awesome. The thing he loves about his job is that there are times when he forgets he’s working, which is quite inspirational as it shows how much passion he has for his work and how he doesn’t really see it as ‘work’.
His talk was refreshing, and he spoke about when making a brand for yourself you should stick to it. It’s important to have many ideas, and to use time wisely to constantly design and create.