We were given our furniture students that we are going to collaborate with and the object that Abbie had was a table. It was really cool and interesting to see her product and read the information behind it, but after emailing her, I found out that her table was not in London, so we scheduled a meet-up so that I could choose something from her other works.
After meeting up with her and looking through her work (which was really cool), I chose to base this project on some pepper moulds.
After picking up the objects we had an introduction to the photography studio and had a chance to try the different backdrops with our objects.
As she had a lot of these moulds, she let me choose which one’s I wanted to use and so I decided to pick four of them to base this project on.
Here are some more photos of the four chosen moulds.
Before we found out our objects and furniture student we were given an introduction into our new brief and looked at some examples.
My favourite was Bruno Munari’s “Seeking Comfort In An Uncomfortable Chair”. I thought the idea was so simple yet really unique.
In this lesson Regular Practice did an Indesign grids workshop with us. We looked at different types of grids and then they gave us each a newspaper and they taught us step by step how to recreate the grid.
The page they chose was a particular busy page with many grids, so it was challenging but with their help it was quite fun.
Below is an image of the grid and the newspaper along side it.
We finally had a workshop on how to use the rug gun and it was really good fun!
After each trying out the rug gun we had time slots and were able to do whatever we liked. As we had tried mostly straight lines, I asked James if it was possible to do curves like waves and he told me to give it a go. It was quite hard at first but I managed to get the hang of drawing waves (although they were still quite wobbly and not so neat).
What was really amazing was looking at the final outcome of everyone’s own pieces together!
(Not gonna lie though, my left arm ached for 2 days after, because the rug gun was a lot heavier than I imagined!)
Serena Wise is an award winning Art Director with a decade long career working with creative agencies and publishers such as Mother London, Spring Creative, VICE, i-D Magazine, DJA and ARPA Studios.
For this Hothouse talk we had the pleasure of listening to Serena Wise talk about her past jobs and roles.
Some things that I found really interesting were:
- Thinking in images
- Telling stories
- Being an art director – No day is the same: You were different hats
- The industry is ever evolving
- Try on different things for size
- Tell stories that reflect culture
I particularly liked her Tokyo Gen series for i-D which showed her working with different women in Tokyo. Despite the language barrier, it seemed like they made some close bonds as well as great work.
For this second project one of the tasks is to take a photo everyday and post it on our blogs, so I’ll be posting them in sets of 4.
After looking at my posters that I presented in the crit, although the feedback was good, I realised that a lot of refining needed to be done to them.
So I started on a new sheet, using the same concept, but this time with coloured string on the white paper, so that no paint was needed.
I also had time to sew in all the words, even though this took some time, it looked a lot better and I was happy with the outcome.
I prefer these posters a lot better, however there is still some work that could be done with the letters so that it looks even more proper.
For the 9 gifs I took the same patterns and sewed them on paper.
I used different colour thread and different thickness because I wanted different types of lines.
After sewing them, I took photos and made gifs from the photos. Some of them were made by removing different threads in Photoshop, others by taking a photo at each stage of thread removal and some of the gifs were originally filmed.
I’m happy with most of the outcomes, but I think I may revisit some of them and refine a few of the others.